Corporate Entrepreneurship and Intrapreneurship
Corporate entrepreneurship is an approach used to develop new business opportunities, products, and services within an organization. The process aims to create value through entrepreneurial thinking and action, drive sales growth, and foster innovation within the company.
Intrapreneurship refers to a system within a company or organization that enables employees to act like entrepreneurs. Intrapreneurs are self-motivated, proactive, and action-oriented individuals who take the initiative in developing innovative products and services.
